STAGING YOUR KEY WEST HOME FOR SALE

In today’s digital technology-driven real estate market, staging your Key West home is essential for successfully marketing and selling your property. Web appeal is the new curb appeal. According to the National Association of REALTORS®, 100% of buyers use the internet to search for a home and 70% tour the inside of properties online. While a well-written online description is important in conveying your home’s selling points, high quality digital images of your beautifully staged home will speak volumes and garner the most attention. Before the photographer shows up to capture your home’s story in pictures, we make sure it is ready to win the hearts of buyers.

The way you live in a home and the way you sell a home are two different things. Dedicating time, energy and budget toward staging your home will benefit your bottom line on closing day. Staged homes sell for 17% more on average than non-staged ones—and they sell 87% faster.

Our years spent marketing and selling Key West real estate has gifted us with a keen ability for seeing a property through buyers’ eyes. While some listings come to us picture-perfect, most properties need our assistance to be presentation ready. We work with each seller to develop a realistic staging plan to give their home the wow factor needed to achieve the highest possible selling price. With a refined eye for design and detail, we understand how to increase a home’s visual space, highlight its best features and overcome challenges that could decrease the selling price. We are not afraid to roll up our sleeves and get to work staging one of Key West’s gems, making sure it is ready for its close-up, both online and in person.


DEAN TOWNSEND TEAM
Dean Townsend, REALTOR®
Keller Williams Key West Compass Realty
333 Fleming Street, Key West, FL 33040
305-942-1369 • www.DeanTownsend.com